BIG DATA! Press the above link to view the Wall Street Journal article.
The IPO of Twitter will represent an amazing insight into the value of micro blogs. Worth very little on their own, when combined to formal global conversations that can be sliced and diced…. it is worth a lot. Just think, Twitter the company, knows a global trend before just about anyone else (from earthquakes to riots and revolutions, Twitter is there measuring and monitoring the activity). From a commercial perspective, what is being said about brands, your business, your multi-national conglomerate…. Twitter has the images, the data, the text. A lot more than trends.